Full-Time Job and Side Projects: Making it All Work?
Back when I was a freelancer, I had a little bit more flexibility with my schedule and my blog (when it was JessicaKnows.com and focused on branding and marketing) was the primary way I demonstrated by expertise and thought leadership...practically marketing collateral.
Now, working full-time, I blog about my personal experiences and work -life balance (or rather, lack thereof) and my blog is my way of sharing what I discuss with a lot of people in email or on the phone as I give advice. I also have my commitment to LifetimeMoms.com with a post a week...so this blog? Is pretty low on the totem pole.
So recently, I've been thinking of ways I can get a better handle on my posts here and provide some consistency not only for you, my readers, but for my own sanity as well.